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Adobe 99U 2019

10 Rules

Zach Lieberman is the co-founder of the School for Poetic Computation. He and his students explore fine art and design principles, using code as the medium, rather than paints or charcoal. In Zach’s talk at Adobe’s 99U 2019 conference, he showcased some of the amazing things he and his students are doing around designing with code. Fascinating things, but certainly outside of my wheelhouse. However, he shared a list of the ‘10 Rules’ by Sister Corita Kent and popularized by John Cage. I can’t believe this is the first time I’ve ever seen this list.

This list serves as a great reminder of key principles that can be applied in school, design, and even business. These rules will help you not take yourself too seriously, and remind you that everyone is an expert in something and you always have something to learn. 

As a design leader, there is a lot to learn from this list as well.

Image curtesy of ArtStandardTime

10 Rules

  1. Find a place you trust, and then try trusting it for a while.

  2. General duties of a student: Pull everything out of your teacher; pull everything out of your fellow students.

  3. General duties of a teacher: Pull everything out of your students.

  4. Consider everything an experiment.

  5. Be self-disciplined: this means finding someone wise or smart and choosing to follow them. To be disciplined is to follow in a good way. To be self-disciplined is to follow in a better way.

  6. Nothing is a mistake. There's no win and no fail, there's only make.

  7. The only rule is work. If you work it will lead to something. It's the people who do all of the work all of the time who eventually catch on to things.

  8. Don’t try to create and analyze at the same time. They're different processes.

  9. Be happy whenever you can manage it. Enjoy yourself. It's lighter than you think.

  10. We're breaking all the rules. Even our own rules. And how do we do that? By leaving plenty of room for “X” qualities.

    HINTS:
    Always be around.
    Come or go to everything.
    Always go to classes.
    Read anything you can get your hands on.
    Look at movies carefully, often.
    Save everything. It might come in handy later.

You can read more from Ms Kint in her book Learning by Heart: Teachings to Free the Creative Spirit.