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Design Leadership

Leading a cross-functional team to establish key programs help amplify the impact of design within the business, our products, and our culture

READ ABOUT MY Leadership

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Design at Scale

Scaling design requires clear strategy aligned to business goals, a holistic, design-led process, along with internal and external evangelism.

READ ABOUT DESIGN AT SCALE

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Design Execution

As an individual contributor and design lead, quality execution is paramount. I still love rolling up my sleeves, working with users, and delivering impact.

See my design work

Design Leadership • Design at scaleDesign Execution

 
 
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UX Org. Vision


I set a design-led strategic vision for the business and evangelized User Experience throughout the organization. leading to a $2.5mm budget to build a team of 12, which quickly grew to 25+ researchers, designers, and strategists.

 
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UX Team Process

As a team scales, it’s important to create a consistent experience for all our customers—internal and external alike. Mapping out a clear UX process provides clarity to how we work, and how other teams can integrate.

 
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Career Development

A happy team is a growing team. I worked with my team to co-create a unique development plan framework for our design organization.This led to doubling team satisfaction numbers, and faster internal promotions.

 
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Evangelism

I worked with local and global organizations to publicize our efforts, speak about some of the challenges and insights in our industries, and find strategic partners with similar interests.

Design leadership • Design at Scale • Design Execution

 
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Design + Agile

Fusing strategic innovation, tactical design, and agile execution to scale UX implementation in an engineering-focused organization.

 
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Design System

Working with product leaders, engineers, and designers to build a common set of design assets and code. The resulting system enabled creators to more consistent products, faster.

 
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Innovation Accelerator

The Innovation Accelerator vision was presented to business leaders in order to transform our approach to R&D. By merging business strategy and design thinking, we’re able to validate new innovations earlier and increase our success-to-failure ratio.

 
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Award Winning Innovation Team

Leading the vision, strategy, and execution of what would become an award-winning Innovation Lab in nine months, I assembled the Innovation Lab with three complementary parts comprised of a physical space, a digital portal and innovation process, and a cross-functional team.

 
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Design Thinking Program

My team and I assembled an immersive training program for all GE Transportation employees to allow individual business units, project teams, and other groups to learn the value and how-to application of the design thinking approach in their everyday projects.

 
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SCAD Partner Program

We partnered with the Savannah College of Art & Design (SCAD) to explore new and creative ways to visualize decades of GPS data.

Design leadershipDesign at scale • Design Execution

 
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Vessel Desktop

An all-day discovery and ideation session with a new internal employee from an adjacent industry of seafaring vessels resulted in this proof of concept.

 
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Smart Automotive Terminal

I led the efforts to revolutionize the shipping ecosystem through refining the overall process, redesigning the desktop tracking system, and building a brand-new mobile inspection platform.

 
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Pro Bono—
COPE Branding

I worked with the founder to create and execute a brand strategy that conveyed their mission to help children.